Your Data, Your Rights

97pak Privacy Policy — How We Handle Your Personal Data

A clear explanation of what personal information 97pak collects, why we collect it, how it is used and the rights you have as a player on our platform. Written in plain language, no legal maze.

Last updated: July 2026

Six Things to Know About 97pak and Your Privacy

Before the full policy, here are the most important points about how 97pak handles your personal information.

We Collect Only What We Need

97pak collects personal data required to operate your account, process payments in PKR, verify your identity via CNIC and provide customer support. We don't collect data we have no use for.

Your Data Is Kept Secure

All data transmitted through the 97pak platform is protected by SSL encryption. Personal and financial information is stored on secured servers with access restricted to authorised personnel only.

No Selling of Your Data

97pak does not sell, rent or trade your personal data to third parties for commercial purposes. Data is only shared with service providers who need it to operate the platform on our behalf.

You Can Access Your Data

You have the right to request a copy of the personal data 97pak holds about you. Submit your request via live chat or email and we will respond within a reasonable timeframe.

Cookies Are Used on the Platform

97pak uses cookies and similar technologies to keep you logged in, remember your preferences and understand how the platform is used. You can control cookie settings through your browser.

You Can Correct Inaccurate Data

If the personal information we hold about you is incorrect or out of date, you can request a correction at any time. Contact support with the details that need updating.

Your privacy matters to us. This Privacy Policy explains how 97pak collects and handles your personal data. By registering an account and using the 97pak platform you confirm that you have read and understood this policy. If you have questions about anything here, contact us at [email protected].

1. Introduction

This Privacy Policy describes the data practices of 97pak ("the platform," "we," "us"). It explains what personal information is collected when you use the 97pak website, mobile application and related services, how that information is used and stored, who it may be shared with and what rights you have in relation to your own data.

97pak is an online gaming and sports betting platform designed for adult players in Pakistan. All services operate in Pakistani Rupees (PKR). Payment processing is handled through JazzCash, Easypaisa, Raast, bank transfer and other local payment methods. Because financial transactions and identity verification are part of operating this platform, the collection of certain personal data is an unavoidable part of the service.

This policy is written in plain English because we want you to actually understand it, not just scroll past it. We have tried to be specific about what we collect, why we collect it and what we don't do with it.

2. Data We Collect

97pak collects personal data in the following categories:

Category Examples When Collected
Identity Data Full name, date of birth, CNIC number and CNIC images During KYC verification
Contact Data Pakistani mobile number, email address (if provided) At registration
Account Data Username, password (encrypted), account preferences, VIP tier During account setup and use
Financial Data Deposit and withdrawal history, transaction amounts in PKR, payment method details During payment transactions
Activity Data Bets placed, games played, session durations, sports markets accessed During platform use
Technical Data IP address, device type, browser, operating system, session timestamps Automatically during use
Support Data Live chat transcripts, email correspondence, dispute records When you contact support

We do not collect sensitive personal data beyond what is required for CNIC-based identity verification. We do not ask for your financial account passwords or one-time passwords (OTPs) — if anyone contacts you claiming to be from 97pak and asks for these, do not share them.

3. How We Use Your Data

97pak uses personal data for the following purposes:

  • Account management: Creating and maintaining your account, verifying your identity, managing your login and ensuring account security.
  • Payment processing: Processing deposits and withdrawals in PKR through JazzCash, Easypaisa, Raast, bank transfer and other supported methods. Verifying that payment accounts belong to you.
  • Platform operation: Delivering the gaming and betting services you use — sports betting on cricket, PSL, T20 and other events, slots, live casino games and VIP programme management.
  • Fraud prevention and security: Detecting unusual account activity, preventing duplicate account creation, identifying potential money laundering and protecting other players on the platform.
  • Customer support: Responding to your queries, resolving disputes, processing withdrawal complaints and providing account assistance.
  • Platform improvement: Understanding how players use the platform to improve features, fix bugs and develop new sections based on aggregate usage patterns.
  • Responsible gaming: Monitoring for signs of problematic gaming behaviour and ensuring the self-exclusion and deposit limit tools function correctly for players who use them.
  • Communications: Sending account notifications, security alerts, bonus information and important policy updates. You can manage marketing preferences from your account settings.
We do not use your personal data for automated decision-making that significantly affects you without human review. Account suspension decisions, for example, are reviewed by a human member of the support team before being finalised.

4. Sharing Your Data

97pak does not sell, rent or trade your personal data to any third party for their own commercial purposes. Data is shared only in the following circumstances and only to the extent necessary:

  • Payment processors: JazzCash, Easypaisa, Raast and banking partners receive the transaction details necessary to process your deposits and withdrawals. They operate under their own privacy obligations and do not use your data for purposes unrelated to the transaction.
  • KYC and identity verification providers: Your CNIC data and verification selfie are processed by a third-party KYC verification service. This is a one-time verification process. The provider operates under strict data handling obligations and does not retain your data beyond the verification period.
  • Fraud prevention systems: Certain technical and activity data may be shared with fraud prevention services to detect suspicious account behaviour and protect the platform's integrity.
  • Technology providers: The companies whose software and infrastructure powers the 97pak platform may process some data on our behalf as part of delivering services. These relationships are governed by data processing agreements.
  • Legal requirements: We may disclose personal data if required by law or in response to a legitimate legal process. We will not disclose more data than is legally required in such circumstances.
Important: 97pak will never share your personal data with advertisers, data brokers or marketing companies for targeting purposes.

5. Payment Data

All financial transactions on 97pak are conducted in PKR. When you make a deposit via JazzCash, Easypaisa or another supported method, the payment is processed through the provider's system. 97pak retains a record of the transaction amount, timestamp, method and status — but we do not store your full JazzCash PIN, Easypaisa account password or bank account password.

For withdrawal processing, 97pak records the mobile wallet number or bank account details you have registered for withdrawals. This information is verified during KYC and is used solely to route payments back to your own verified accounts.

Transaction records are retained for a minimum period necessary to support audit, dispute resolution and compliance purposes. The specific retention period for financial records is described in Section 9.

Security reminder: 97pak will never ask for your JazzCash or Easypaisa PIN or OTP via live chat, email or any other channel. If you receive a communication requesting this information, do not respond and contact support immediately.

6. KYC Identity Verification

CNIC-based identity verification is required before your first withdrawal from 97pak. This process involves uploading a photo of your CNIC (front and back) and a selfie. The verification is carried out by a third-party KYC provider and is a one-time requirement unless re-verification is requested as part of a security review.

Your CNIC images are used for the sole purpose of verifying that:

  • You are who you claim to be
  • You are 18 years of age or over
  • Your withdrawals are being directed to accounts that belong to you

CNIC data is handled by the third-party KYC provider under strict data handling obligations. 97pak retains a record confirming that your verification was completed and the date it was approved. We do not store full CNIC images on 97pak servers longer than necessary for the verification process.

We take the handling of CNIC data seriously. This is sensitive personal information and it is treated accordingly. If you have specific questions about how your KYC data was handled, contact support with your account details.

7. Cookies and Tracking Technologies

97pak uses cookies and similar technologies (including local storage and session tokens) to operate the platform. Here is what they are used for:

  • Essential cookies: Keep you logged in during your session, maintain your account state and ensure the platform functions correctly. These cannot be disabled without breaking core functionality.
  • Preference cookies: Remember your language, display settings and other platform preferences across sessions.
  • Analytics cookies: Help us understand how players navigate the platform — which sections are popular, where players encounter issues and how game categories perform. This data is aggregated and does not identify individual players.
  • Security cookies: Used to detect and prevent fraudulent logins and suspicious session activity.

Most web browsers allow you to refuse or delete cookies through your browser settings. Disabling essential cookies will affect the platform's ability to function correctly, including keeping you logged in. Analytics cookies can typically be blocked without affecting core platform use.

97pak does not use third-party advertising cookies or tracking pixels from ad networks on this platform. You will not be retargeted with 97pak adverts on other websites based on your platform activity.

8. How We Protect Your Data

97pak implements several layers of technical and organisational security to protect personal data:

  • SSL/TLS encryption: All data transmitted between your device and 97pak servers is encrypted in transit. This applies to every page, login, deposit and withdrawal on the platform.
  • Password hashing: Account passwords are stored as one-way cryptographic hashes. 97pak cannot retrieve your original password — only reset access to your account through a verified reset process.
  • Access controls: Personal data is accessible only to 97pak staff and systems that require it for specific operational purposes. Access is logged and reviewed.
  • Fraud monitoring: Automated systems monitor for unusual access patterns, login attempts from unrecognised devices and suspicious transaction behaviour.
  • Two-step verification: Optional SMS OTP two-factor authentication is available for all accounts and recommended for added login security.

No system can guarantee absolute security. If you believe your account has been compromised, contact 97pak support immediately to have your account secured.

9. Data Retention

97pak retains personal data for as long as necessary to fulfil the purposes described in this policy, including legal and compliance obligations.

  • Active account data: Retained for the duration of your account being active.
  • Transaction records: Financial records including deposit and withdrawal history are retained for a minimum of five years to support audit and dispute resolution obligations.
  • KYC verification records: Retained for the duration of your account plus a standard period required for compliance purposes.
  • Closed accounts: When an account is closed, most personal data is deleted or anonymised within a reasonable period. Certain records must be retained for legal compliance purposes for a defined period after closure.
  • Support communications: Live chat and email records are retained for 12 months or longer where there is an active dispute.

Once retention periods expire, data is securely deleted or irreversibly anonymised so it can no longer be associated with an individual.

10. Your Data Rights

You have the following rights in relation to the personal data 97pak holds about you. To exercise any of these rights, contact support with your account details and a description of your request.

Right to Access

You can request a copy of the personal data 97pak holds about you. We will provide this in a readable format within a reasonable timeframe.

Right to Correction

If personal data we hold is inaccurate or incomplete, you can request that it be corrected. Contact support with the correct information.

Right to Deletion

You can request deletion of your personal data. This right applies subject to legal retention requirements — financial records, for example, must be kept for compliance purposes even after account closure.

Right to Object to Processing

You can object to specific processing activities, including receiving marketing communications. Marketing preferences can be managed from your account settings.

Right to Data Portability

You can request a portable copy of the data you have provided to 97pak in a structured, machine-readable format.

Right to Restrict Processing

In certain circumstances you can request that 97pak restricts how your data is processed while a query or dispute is being resolved.

11. Minors and Age Verification

97pak is strictly an 18+ platform. We do not knowingly collect personal data from individuals under the age of 18. CNIC-based KYC verification is a mandatory part of the account process and includes date-of-birth verification.

If we discover that an account has been created by a person under 18, the account will be closed immediately. Any deposits made will be returned to the originating payment method where feasible, and all game activity and winnings generated on the account will be voided.

If you are a parent or guardian and believe a minor has created an account on 97pak, please contact our support team immediately so the account can be reviewed and closed.

12. Changes to This Privacy Policy

97pak may update this Privacy Policy from time to time to reflect changes in our data practices, platform features or applicable requirements. When material changes are made, registered players will be notified via the mobile number or email address on their account.

The updated Privacy Policy will be published on this page with a revised "last updated" date. Continued use of the platform after the effective date of any changes constitutes acceptance of the updated policy.

We recommend reviewing this page periodically. If you disagree with any changes made to the Privacy Policy, contact support to discuss your options.

13. Contact and Privacy Queries

If you have a question about this Privacy Policy, want to exercise a data right or have a concern about how your personal information has been handled, please contact the 97pak support team.

Live chat is available 24 hours a day, every day, and is the fastest way to get a response for most queries. For formal privacy requests or detailed written queries, contact us at:

Email: [email protected]
(Display only — please use live chat or copy this address manually. Do not click.)

When submitting a formal privacy request, please include your account username and a clear description of the data or right in question. We aim to acknowledge formal requests promptly and provide a full response within a reasonable period.

If you are unsatisfied with our response to a privacy concern, you have the right to escalate the matter through appropriate channels in your jurisdiction.

Play with Confidence on 97pak

Your data is handled securely, your PKR stays in your account until you withdraw it, and our support team is available around the clock. Create your account and see the platform for yourself.

18+ only. Please play responsibly.